In a strategic move, Airbnb is rolling out luxury services on its updated app, aiming to evolve beyond its traditional short-term rental model. Users will soon be able to book personal trainers, spa treatments, and private chefs, catering to a more personalized travel experience. CEO Brian Chesky emphasized this initiative as a way to combine the best features of hotels and vacation rentals. Although Airbnb has catered to over two billion guests since its inception in 2008, it faces increasing challenges, including potential slowdowns in U.S. bookings attributed to external market factors. The newly added premium services will initially be accessible in 260 cities, with prices starting below $50. In addition to luxury offers, the app boasts an upgraded experiences tab and an "originals" section presenting exclusive adventures worldwide, such as playing beach volleyball with Olympic athletes or spending time with NFL stars. This shift reflects evolving traveler priorities towards customized experiences, according to industry experts.
Airbnb Expands Offerings with Luxury Services in App Overhaul
Airbnb Expands Offerings with Luxury Services in App Overhaul
Airbnb introduces high-end services such as personal chefs and massages to enhance user experience in its revamped app.
Airbnb Expands Offerings with Luxury Services in App Overhaul
Airbnb introduces high-end services such as personal chefs and massages to enhance user experience in its revamped app.
In a strategic move, Airbnb is rolling out luxury services on its updated app, aiming to evolve beyond its traditional short-term rental model. Users will soon be able to book personal trainers, spa treatments, and private chefs, catering to a more personalized travel experience. CEO Brian Chesky emphasized this initiative as a way to combine the best features of hotels and vacation rentals. Although Airbnb has catered to over two billion guests since its inception in 2008, it faces increasing challenges, including potential slowdowns in U.S. bookings attributed to external market factors. The newly added premium services will initially be accessible in 260 cities, with prices starting below $50. In addition to luxury offers, the app boasts an upgraded experiences tab and an "originals" section presenting exclusive adventures worldwide, such as playing beach volleyball with Olympic athletes or spending time with NFL stars. This shift reflects evolving traveler priorities towards customized experiences, according to industry experts.
Airbnb introduces high-end services such as personal chefs and massages to enhance user experience in its revamped app.
In a strategic move, Airbnb is rolling out luxury services on its updated app, aiming to evolve beyond its traditional short-term rental model. Users will soon be able to book personal trainers, spa treatments, and private chefs, catering to a more personalized travel experience. CEO Brian Chesky emphasized this initiative as a way to combine the best features of hotels and vacation rentals. Although Airbnb has catered to over two billion guests since its inception in 2008, it faces increasing challenges, including potential slowdowns in U.S. bookings attributed to external market factors. The newly added premium services will initially be accessible in 260 cities, with prices starting below $50. In addition to luxury offers, the app boasts an upgraded experiences tab and an "originals" section presenting exclusive adventures worldwide, such as playing beach volleyball with Olympic athletes or spending time with NFL stars. This shift reflects evolving traveler priorities towards customized experiences, according to industry experts.
