Record-Breaking Tuna Auction in Tokyo: $1.3 Million for Motorbike-Sized Bluefin

Thu Mar 13 2025 02:46:41 GMT+0200 (Eastern European Standard Time)
Record-Breaking Tuna Auction in Tokyo: $1.3 Million for Motorbike-Sized Bluefin

Tokyo's Toyosu Fish Market sees historic sale as sushi restaurateurs purchase massive bluefin tuna for $1.3 million at the New Year auction.


Sushi lovers and restaurateurs in Tokyo are buzzing about a recent auction where a bluefin tuna—equivalent in size to a motorbike—was sold for 207 million yen ($1.3 million). Conducted at the Toyosu Fish Market, this sale marked the second highest price ever recorded at this annual event. The winning bidder, Onodera Group, plans to serve the 276-kilogram (608-pound) tuna at its Michelin-starred Ginza Onodera restaurants as well as its Nadaman outlets throughout Japan. Shinji Nagao, an official from the Onodera Group, expressed hopes that this prized fish, sourced from the Aomori region, would bring good fortune to diners in the new year. For five consecutive years, the group has outbid competitors, underscoring their commitment to securing top-quality seafood. The record for the highest auction price remains at 333.6 million yen for a slightly heavier bluefin sold in 2019. Alongside tuna, Hokkaido sea urchins also made waves, achieving a cutting-edge price of 7 million yen in this year's auction, according to reports.

Record-Breaking Tuna Auction in Tokyo: $1.3 Million for Motorbike-Sized Bluefin

Tokyo's Toyosu Fish Market sees historic sale as sushi restaurateurs purchase massive bluefin tuna for $1.3 million at the New Year auction.

Sushi lovers and restaurateurs in Tokyo are buzzing about a recent auction where a bluefin tuna—equivalent in size to a motorbike—was sold for 207 million yen ($1.3 million). Conducted at the Toyosu Fish Market, this sale marked the second highest price ever recorded at this annual event. The winning bidder, Onodera Group, plans to serve the 276-kilogram (608-pound) tuna at its Michelin-starred Ginza Onodera restaurants as well as its Nadaman outlets throughout Japan. Shinji Nagao, an official from the Onodera Group, expressed hopes that this prized fish, sourced from the Aomori region, would bring good fortune to diners in the new year. For five consecutive years, the group has outbid competitors, underscoring their commitment to securing top-quality seafood. The record for the highest auction price remains at 333.6 million yen for a slightly heavier bluefin sold in 2019. Alongside tuna, Hokkaido sea urchins also made waves, achieving a cutting-edge price of 7 million yen in this year's auction, according to reports.

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