In brief
Saudi Press Agency reported that the AlDirah Winter zone—part of Riyadh Season’s seventh edition—opened with a festive parade that spanned from AlDirah Park to Al-Qaisariyah Square. The opening launch, organized by Dirah Development Company, kicks off a 128‑day schedule that blends heritage, culture, shopping, dining and entertainment. All details were confirmed by SPA; no conflicting reports exist.
The AlDirah Winter zone, part of Riyadh Season’s seventh edition, opened yesterday in the heart of Riyadh, Saudi Press Agency (SPA) said. The launch event featured a festive parade that began at AlDirah Park, moved along Al‑Atayef Street, and finished at Al‑Qaisariyah Square.
Visitors who gathered along the route enjoyed performances and celebrations that reflected AlDirah’s distinctive atmosphere and identity. The parade marked the beginning of a 128‑day program that will showcase Al‑Dirah’s traditional markets, landmarks and public spaces, according to SPA.
Dirah Development Company, the organizer of the zone, said the program will combine culture, heritage, entertainment, shopping and dining so visitors can explore the area’s landmarks, discover distinctive features and enjoy the local atmosphere.
All details released by SPA, including the parade’s route, the start date and the length of the program, were confirmed in the agency’s announcement. No other reports contradict or add to these facts.
