Legendary Glamma: The Zambian Grandma Who Became an Internet Fashion Sensation

An 80-year-old grandmother from Zambia, Margret Chola, has become an accidental fashion icon known as "Legendary Glamma" after modeling outfits from her stylish granddaughter, Diana Kaumba. The duo's creative photoshoots have drawn international attention and demonstrate that age doesn't limit one’s sense of style.

In a rural village near Lusaka, Zambia, 80-year-old Margret Chola, affectionately known as "Legendary Glamma," has captivated audiences across Instagram, amassing 225,000 followers. Her journey into the world of fashion began when her granddaughter, New York-based stylist Diana Kaumba, invited her to participate in the Granny Series—a fresh concept conceived during a visit to mark the anniversary of her father's passing, who was known for his impeccable fashion sense.

Armed with outfits that Kaumba had brought along but hadn't worn, the two women embarked on a photoshoot, showcasing a mix of traditional Zambian attire and high fashion. Initially reluctant, Chola agreed, saying, "If that’s what you want to do let’s do it - why not?" What started as a playful idea quickly gained traction on social media, with the first post receiving a remarkable 1,000 likes in just 10 minutes.

The Granny Series took off in April 2024, particularly after Chola donned a striking red Adidas dress, complete with glittering gold accessories. She expressed surprise at her newfound popularity and the love coming from around the globe, stating, "I didn’t know I could make such an impact at this age." The colorful photos, often set against the backdrop of her farm, highlight a blend of modernity and tradition, symbolizing Zambian culture.

Chola's vibrant outfits showcase an eclectic array of styles—from sporting a green American football jersey paired with a layered red skirt in the colors of the Zambian flag, to her personal favorite: jeans and a graphic t-shirt. Kaumba praised her grandmother for her impressive boldness and how she effortlessly embodies the essence of maximalist chic—a fashion style characterized by vibrant colors and daring accessories.

Accessories play a vital role in their creative storytelling. Chola is often seen clutching objects that reflect her daily life, like her beloved radio or a traditional ibende—a wooden stick she has used for cooking and farming. They also include La Glam fellow mod— a goat dressed up in pearls, symbolizing Chola's enduring love of all things bling.

Kaumba aims to use their project to inspire societal recognition of older generations, emphasizing that they still have much to offer and should be cherished. The acclaim from the Granny Series has prompted Kaumba to style more grandmothers, bringing their unique stories to light.

Chola hopes her newfound fame encourages others to embrace their lives regardless of judgment while promoting forgiveness and change. Their bond deepened through this project, allowing Kaumba to discover her grandmother's difficult past, marked by hardships endured after leaving school at a young age and navigating life challenges.

With a new sense of purpose and an undeniable flair, Chola's unexpected rise to fashion stardom teaches us that style knows no age, and every moment can be an opportunity to shine.