Brazil's Political Landscape Shifts as Lula Gains Momentum Against Trump’s Tariff Threats

Thu Jul 17 2025 20:14:48 GMT+0300 (Eastern European Summer Time)
Brazil's Political Landscape Shifts as Lula Gains Momentum Against Trump’s Tariff Threats

Luiz Inácio Lula da Silva sees a rise in approval ratings as he confronts Trump's economic policies.


The Brazilian president's newfound support exemplifies how U.S. politics can influence international elections.

As Brazil prepares for its upcoming presidential election, the political climate has shifted dramatically following President Trump’s recent threats of substantial tariffs on Brazilian exports. This move, perceived as an attempt to bolster support for former President Jair Bolsonaro, has unexpectedly energized current President Luiz Inácio Lula da Silva’s campaign.

Lula, who was once labeled the most popular politician on the globe, had been facing challenges ahead of the election as he now approaches his 80th birthday. The possible imposition of a 50 percent tariff has allowed Lula to frame his message clearly: resistance against bullying from abroad. His response, coupled with the media's favorable coverage, has sparked a renewed sense of hope among his supporters.

Recent polling data indicates a significant boost in Lula's approval ratings, with some surveys showing an increase to between 43–50 percent, a rise of three to five percentage points since May. Political analysts suggest that this development has placed Lula in a fortified position as he prepares to run for a fourth term.

“It was a stroke of luck for the president,” stated Camila Rocha from the Brazilian Center for Analysis and Planning. The ongoing shift in public sentiment offers a glimpse into what some commentators are calling an ‘anti-Trump bump’, reminiscent of political shifts seen in other countries impacted by U.S. presidential decisions.

As Lula prepares to leverage this increase in support, it is evident that the drama surrounding American politics has significant repercussions, extending well beyond U.S. borders and initiating a political revival for Brazil's president in the process.

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